Simon Houghton

13. 06.

I grew up in Bratfud (Bradford if your from daawn souf) so I’ve always loved Bratfuds own Seabrook Crisps. They are the best Crisps in the world, I’m serious if you’ve never had the ultimate Crisp experience that a lovely packet of Seabrooks can give you, then I urge you to waste not a moment more! Get thee to the corner shop!

Anyway a few weeks ago I was very happy to see the New Seabrooks Crisp advert pop onto my telly, FanBloodyTastic, have a butchers here Seabrook Crisp Advert on YouTube.

I remember when I was a kid in the 80’s going on holiday down south and being really disappointed that you couldn’t get Seabrooks Crisps, they dint know what they were missing! Well now I’m happy to report that they can be purchased the length and breadth of the British Isles

So after getting all excited about writing about my favorite crisps I decided to check out their website SeaBrook Crisps, Wow now that is one surreal website! Check it out.

On this website there are many a mention of “The Blah Party”, whats all this I thought to myself?? Well check it out it looks like a proper bonifidy Political Party lead by Captain Sensible!!!

The Blah! Party offers a protest vote to the politically disaffected. We aim to become the UK’s biggest political party, by attracting over 300,000 members.We are the UK’s number one, officially registered party of protest with thousands of members and counting.Let’s send a message to Westminster that we are fed up with political decisions that just don’t make sense and are driven by party agenda; we’re bored of all the spin and lies; we want them to stop spouting hot air and making excuses, and actually deliver on their promises!

Fantastic I say Give em a right Proper Gobb Full!

Tags: Bradford, Blah Party, Seabrook Crisps, Captain Sensible, Crisps, Proper Gobb Full

---

This entry was posted on Wednesday, June 13th, 2007 at 6:14 pm and is filed under Food, Politics, TV. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to „Seabrook Crisps “A Right Proper Gobb Full” & The Blah Party“

1. DJ_Jaybee Says:
   October 13th, 2008 at 10:33 am

   From the Seabrook new website:
   There’s loyal, and then there’s Seabrook loyal
   Word of mouth alone has driven our sales for the last 60 years and brought us thousands of regular customers. Now we are raising brand awareness nationally – this is set to rise.

   Really?
   Is that why Seabrook completely stuck two fingers up at all their customers by:
   “Going all Walkers” and ditching the traditional packets in favour of crappy foil ones, that we can’t see into - therefore allowing you to put 2 crisps in - and not being ‘more than a snack’ anymore

   We all used to buy Seabrook crisps over the years in the traditional non-foil packs - and the fact that you could ’see what you buy’ - set their crisps apart from the shady foil brigade. If their crisps had been stale we wouldn’t have bought them. The fact was, they were always fresh and tasty - I suppose they might potentially now get a longer supermarket shelf life in foil? … but surely longer shelf life isn’t “freshness”.

   The non-foil packs used to be full to bursting, and somehow seemed to protect the crisps better than the foil pack, which appears emptier on opening and seems to contain more broken crisps. Hence less customer satisfaction + the fact they have ditched the ’see what you buy’ mentality, the very thing that gave us customer confidence and poked fun at the competition - has eroded brand loyalty.

   Sending anyone that knew how to make the flavours home - and getting some idiots in that only know how to make prawn cocktail flavour now taste like ready salted.

   If you want brand loyalty - you don’t mess with the product. Do we want HP sauce with “new improved flavour” - no, otherwise we might as well buy any other brown sauce. You need to keep the brand integrity - otherwise the choice between buying an established/traditional brand - and the supermarket branded version becomes just based on price - something the supermarkets will always win.

   After being a loyal customer since being a kid - and being a 24 hr walking advert for how good Seabrook Crisps were - now my friends and I never buy any because it is too much of a disappointment.

   However much we hope for the glory days to return we’ve got to face the fact that we have lost another great crisp forever.

   Luckily McCoys are still there to take away the empty feeling you’ve left and still provide the correct level of lip-smaking flavour.

   Still would like a time-machine to go back and stock up on some good old Seabrook crisps though… the way they used to be…

   Mmmm instead of WTF?…

   DJ Jaybee